I remember when Tipexx produced just a series of crappy looking and badly packaged products. The one in the bottle which was applied with a brush ended up being thick, lumpy and hard to apply in just a couple of days of use. While the ballpoint version took ages to dry and the rollerball would brake, rendering the whole thing useless.
Apparently, Tipexx managed to advance over the years and not only do they have a "tape version" of their error-correcting material, they've also gone all viral and Old-Spicey on us with this cool online campaign.
Just follow the video below (to the youtube website), and let the fun begin.
My favorite comes when you type "hugs".