Puma Reinvents The Shoebox

Puma has partnered with The Fuse Project to completely redesign the packaging for their shoes.

By utilising this new design, about 8,500 tons of paper, 20 million Mega joules of electricity, 1 million litres of fuel oil, 1 million litres of water and 500,000 litres of diesel will be saved. Go Puma!

(via)